Ever tried to figure out how many mobile apps reside on the Google App Store? As of 2021, the platform accommodates more than 3 million mobile apps, way higher than the Apple store. Where Android facilitates a huge advantage for Android device users, it becomes a notable drawback for most start-ups and Android app owners. The users have to choose among a huge ocean of mobile apps on Google App Store, no matter what’s the classification of the app. That’s why Android Mobile App Development experts are consulted.
The app owners usually don’t understand what’s going to make their mobile app exceptional among an ocean of alternatives available to the users. They need to reach out to Android Mobile App Development professionals and share their business ideas for better insight. The developers use such insights to communicate with the other team members and then decide on a complete blueprint of the app development procedure required.
Based on the blueprint they assign various tasks and duties to the team members and that’s how a potential android app is created. The rest of the credit goes to the app promotion and marketing team. Hence, approaching a renowned Android Application Development Company is essential for online businesses. The app owners who don’t understand fail to grow their mobile app recognition on Google App Store.
Besides, there are many other reasons for the failure of thousands of Android Mobile Apps on the app store that we’ll discuss in this post. Let’s explore further!
How Often Android App Development Fails?
The Google Play Store data suggests that more than half the mobile apps available don’t even cross 1000 downloads post-release ever after. The app users have become more conscious throughout years of smartphone usage. They can easily figure out poor Android Mobile App Development results by going through the app UI/UX, other design parameters, and the app content.
In addition, they’ve got YouTube to make a comparison between the performance of different apps belonging to one category. They can also review other users’ ratings and opinions about the mobile app and make out a decision. Hence, you need to recall the different reasons responsible for poor android app performance in this context.
Reasons behind the Android App Development Faliure
In this section, we’ll discuss why most Android Mobile App Development projects fail post-Android app launches. Take a look:
1. Poor Market Research
Poor market research can lead to poor app content that’s not sufficient as per user tastes and preferences. The market trend keeps changing and the app developers need to stay updated to the same. They’re not supposed to bring their ideas and thinking into the picture until unless they understand the existing user demand. The app needs to resolve the user issues.
2. Pathetic User Experience (UX)
UX design provides an essential factor while designing and developing the mobile app. The Android Application Development Company needs to ensure that the app functions and services provide a good experience to the user while he’s using the same. Make sure that the users don’t find any fault in the accessibility parameters of the mobile app.
3. Mistaken Platform
The app owner needs to share the right information with the developer regarding the platform focused. Either they go for a Native Android Platform, a Native iOS, Cross-Platform, or Hybrid. For creating an Android app, the client must specify in advance so that further mistakes can be avoided. Mobile app developers are not credible for a negative outcome if not instructed properly.
4. Poor Mobile App Launch Plan
An app launch is very crucial to serving the first impression about the mobile app and also the relative Android Mobile App Development service. The developers need to deploy the app icon, description, and initial identity of the app ahead of the launch and promote what they’re likely going to offer to the users in advance. They can approach the digital marketing team to create promotional content regarding the same.
5. Poor Testing
Testing is the ultimate step the developers have to undergo before launching the Android app on the app store. Testing depicts if there’s some mistake left behind that could ruin the app performance in the future. Android Gaming Apps are the best example to consider in this context. These applications have to undergo different beta testing levels before hitting the Google Play Store.
6. Ineffective App Store Optimization (ASO)
App Store Optimization (ASO) is an effort to bring a higher Google Play Store rank for your mobile app. The better the rank, the higher the chances of triumph on the app store list. We can relate the same to the Search Engine Optimization (SEO) of the websites for shining on the SERPs. You need to add keywords and elements that focus on user app search on Google Play Store.
7. Poor Monetization Ability
This can represent poor mobile app accessibility regarding payment options available on the app. If you’re running an eCommerce app, your Android Mobile App Development goals need not overlook the UX design elements at all. Conversion is a great weapon you can use to grow your market on Google Play Store overnight. Better UX can draw more conversions for your online products and services.
8. Insufficient Budget
Whether large or small, every Android mobile app development project requires a budget. Mobile app development projects are more expensive at times than web development projects. Because mobile apps have a very high demand among the users. As such, an insufficient budget can ruin the true ability of the mobile app to serve all user requirements.